Are you an Amazon Seller? How would you feel about having a competitive advantage over your rivals!
It is never easy for small Amazon sellers to compete freely in a world dominated by big business. The Amazon marketplace is becoming harder and harder to be able to establish yourself and find your niche. We all know the old saying that Sales Breed Sales, but where do you start when you are competing with thousands of other sellers all after the same customer dollar. There are only so many ways you can optimise your listing and there are only so many ways to ask your customers to leave an honest product review. Both are really useful ways to enhance your presence, but the bottom line is that it is really all about sales.
You could just keep repricing yourself to be the cheapest product in your sector, but there will always be someone prepared to send themselves out of business to be the cheapest. We would never suggest openly discounting your goods below what they cost, but you would be surprised how many people do, in the mistaken belief that they are buying future market share. Well the simple fact is that does not work any more. New sellers are entering the market everyday to replace those that leave. The only true way to continue to grow sales and profits is through tactical sales and promotions, to just the right people at just the right times.
As our DealHunters search we share our merchant coupon code deals with them. If they have searched for a new computer and we have a computer seller with a coupon code we will make sure they know about it. You get the idea I am sure. Deals and codes are offered to people who are looking for the right deal at the right time. These people have already looked for a deal on similar products and are in the buying mood. Offering a time limited coupon code for a similar deal is usually a very welcome benefit, and often turns into a sale.
Our members love the exclusivity of a coupon code offer and our merchants know that they can continue to promote themselves at their standard pricing on Amazon.